Discover how Mdundo is revolutionizing the music industry with a strong focus on hyperlocal content.
Join various industry figures as they share their insights and perspectives on what hyperlocal content means to them, and explore its powerful impact on the local music scene.
Mdundo.com has experienced significant growth in hyperlocal content by focusing on regional artists and culturally relevant music.
This approach has resonated well with users who seek music that reflects their local identity and culture. By investing in local talent and tailoring content to regional preferences, Mdundo.com not only enriches its music library but also strengthens its connection with diverse audiences.
This strategy has proven successful in driving user engagement and expanding the platform's reach. For more insights, watch the full video here
Featured Speakers:
Mike Strano - Partners Against Piracy Kenya
George Ouma - JoJo Records
Winnie Mokaya - Tamasha Records
Tim Rimbui - EnC Talent
Kagwe Mungai - Artist
Micheal Mlingwa - Slide Digital TZ
Songa - Artist
William Abagi - Mdundo
Wanjiku - Mdundo
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