Some artists make music, while others become part of the culture. Phyno belongs in the second category. For more than a decade, the Nigerian rapper, producer, and songwriter has played a major role in bringing Igbo music and culture to a new generation. By making the Igbo language a central part of his music, Phyno has shown that artists can celebrate their identity while reaching audiences across Nigeria, Africa, and beyond. Born Chibuzor Nelson Azubuike and raised in Enugu,